Archive for June, 2007

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Create a Wedding Photography Testimonial Wall

June 29, 2007

Everyone knows how important a testimony is in any business. But have you ever thought about creating a wedding photography testimonial wall?

One of the wonderful things about photographers is you can watch a family grow up. If you meet a client for the first time when they have a two-week-old baby, you start by taking a portrait of this brand new life. From there it continues:

A 6-month baby portrait
A one-year birthday celebration
A holiday photograph of the family
A family photograph with the 3 year old and her new baby brother
School photographs
Her senior portrait
Her wedding photographs

Use these to create a testimonial wall. The multiple image frames out today are incredible. Fill one up of one client from several photography sessions. Then ask them to write up a testimonial on a white piece of card stock. Frame the testimonial, and hang it next to the portrait.

This accomplishes two things. By including multiple portrait sessions, a new customer can see that they have been happy with your services – they’ve come back multiple times! And they can read first hand how happy they are with your photographs, and how much meaning they have added to their lives.

Fill your wall ceiling to floor – the tighter the better. Show people how much your customers mean to you. They won’t forget.

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Find Wedding Photography Competitions Secrets

June 25, 2007

Photo Competitions Photo Competitions – One way of building up your business is by competing in competitions, and using your awards for PR within your client and potential client target market.

Awards make your name more valuable. It proves you have the talent to bring in better clients and better profits through higher valued photographs. Begin by entering award competitions. Many different organizations offer photo competitions.

Start with these:

  • WPPI
  • PPA

As you win awards, make sure you create press releases, and send them to your PR list:

  • Local newspapers
  • Trade journal and publications
  • Your venders and suppliers
  • Post them on your website
  • Send postcards or newsletters to your client database

Winning awards are important, but only if you use them to further the advancement of your business.

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Update your wedding photography website with templates

June 18, 2007

Now is the perfect time to update your current wedding photography look and website. With the ease of pre-made website templates any photography business can change the studios look quickly. Imagine any visitor on your wedding photography site and the next day there is a completely updated website. It can be that easy. The cost of some photography website templates can be under $25 and unique website designs will increase the cost to $500 to $1000. If you have an Internet presence then it should be your goal to show your clients how professional your wedding photography studio is. Take a look at just a few of the offering that we found at thetemplatecafe.com

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Storytelling books used to showcase your Photography

June 12, 2007

Have you ever wanted to use your images and create a work of art? Or, using images to tell a story that will be shared with other?

Creating a coffee table is so much fun, I highly recommend it to everyone – especially photographers. When you already have the images, it makes the book that much easier.
Even though creating the book is fun, make sure you have a purpose. Why are you creating the book? How will you sell it? The last thing you want is a bunch of boxes of books in your basement.

Also, creating a book is not only a satisfying experience, but it also provides you with becoming an expert in your field. Saying you’re published is definitely a plus in your “resume”.

http://www.createagiftproduct.com

Wedding service providers can will also look for ways to showcase events or share a gift with their clients as thank-you gifts.